FAC MARKETING AGENCY and OUTLOOK GROUP RENEW MARKETING PARTNERSHIP

Burlington, IA. The Outlook Group, Inc., Franklin Ohio and FAC Marketing, Burlington, Iowa recently announced they have renewed their long standing marketing partnership, for a fifth year. The partnerships continued direction is to combine the strengths and award winning creativity of both companies for the overall benefit of the over 100 Outlook Group affiliated funeral homes. According to Outlook Group Marketing Director Mr. Chris Kuhnen, "This alliance has always proven to be highly productive and cost advantageous to all our funeral homes, particularly in the area of direct mail". He went on to add, "Our affiliated funeral homes have experienced direct mail return reply card rates in excess of 3% nationally which is more than double industry averages."

Total marketing services offered through the partnership include direct mail, printing services, radio commercials, newsletters, outdoor signage, logo design, website developments as well as television commercials. Mr. Roger Sheagren, President of F.A.C. Marketing is pleased to announce the new branding television campaign "Honoring Family Memories". Sheagren says "This branding campaign focuses on the funeral homes ability to provide personalized services and does it in a very unique and family oriented way".

The Outlook Group, Inc. and FAC Marketing offer lead generating promotional materials to funeral homes. In addition to the dozens of direct mail pieces already being used around the country, they have developed several "new" pre-need related direct mailers for 2004.

For more information contact Roger Sheagren, FAC Marketing, 1-800-800-5809 or Chris Kuhnen, The Outlook Group, Inc. at 1-800-331-6270.





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